"Most people train like gym-goers. They should be training like athletes.”

In this masterclass, James Dabbs explains why and how, breaking down the key principles behind elite performance and how they apply to anyone. He challenges common fitness advice and reframes the difference between “exercising” and “training.”

You will learn how strength and conditioning work together rather than in isolation, how to structure an effective training week, and why focusing on performance and longevity will always outperform training for aesthetics alone. You will leave with a clear, evidence-based framework and practical programming ideas you can use immediately.